During the NBA lockout, the growing gap between owners and players union. Therefore, the public is concerned that the 2012 season, it will not happen. However, the truth is that all of us, the crazy fans of the NBA so lucky that we are watching the NBA games are back.
During the NBA lockout, players are silent on the ground, the fans have not seen their favorite NBA stars lace their sneakers on the floor. But these players do not listen to their business. Since we know the market, new shoes in the NBA, with the signatures of NBA stars hit.
2012 season will be a big year for the signature shoe. Every year. Shoe companies invest the money of the great marketing campaigns for the brightest star in the NBA. You see ads on television and in newspapers. But the court is where the big names to see what they do best, in their latest shoes and brightest. The fans will go and eat there and buy them. Shoes became iconic symbols and can be generated in U.S. dollars for decades.
But it is not finished with the NBA season, the shoes are new sign of success? Let's take a look at the best of the group in 2012.
The Jordan Brand is the line of Nike shoes that are "inspired by the image and essence of Michael Jordan." Carmelo Anthony (Melo M8), Dwane Wade (Wade Fly 2) and Chris Paul (CP3.V) are now NBA stars to carry the brand Jordan shoes. They each have new releases this year, but they were only good enough to make honorable mention.
Last shoe of Kobe Bryant, Nike Zoom Kobe 7, the technologically advanced in the league. It is not only a low top shoe that makes it differ from the standard shoe in the NBA, but he built in ankle support.
The time now is LeBron James and his shoes. LeBron may not be everyone's favorite, but his shoes could surely. The Nike LeBron 9 is nothing special. No neon, no velcro and no paint stains. Just a classic look and a clean and pleasant colors.
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